Design Capabilities

The multi-disciplinary studio of Groves & Co. has developed a well-deserved reputation for infusing each project – whether retail, residential, hospitality or commercial – with superb design and functionality.

Groves & Co. offers services in architecture, interior design and furniture, as well as strategic consulting services, specializing in branding, retail design, product positioning and design.

Our architectural, design and branding strategy is deeply integrated from project inception-one informing the other as insights are revealed and creative directions pursued. The results are cohesive, dynamic and intelligent solutions with distinct messaging flawlessly resonating through every element: strategic positioning, identity & iconography, materials, as well as, merchandising, signage, packaging and collateral. This multi-disciplinary approach, individually tailored to each client, facilitates planning by building upon a client’s existing identity, while further refining specific details that gives the brand a solidified aesthetic.

We are able to provide zoning, feasibility and spatial analysis, as well as traffic flow and adjacency studies for a broad range of projects: from mixed use, mall and department stores, to single brand projects. A strong visual impact is the most important dynamic in building a loyal customer base; through meticulous planning, we work with each client to establish a merchandising strategy that is most suitable for their products. Through the use of new materials, innovative techniques and carefully executed product placement, we are able to create warm, exciting spaces that draw the customer in and engage them throughout the entire shopping experience.

Branding Capabilities

The brand message is accentuated in every detail including signage, design packaging, logos and marketing collateral. The same innovative and comprehensive approach to retail design is taken with the graphic arts, giving clients an inclusive package of services customized for each project. We collaborate with the entire team, from store executives to fabricators, to set up efficient timelines and production schedules and make certain the entire process is implemented with the utmost detail and care.


Urban Design
Code Analysis
Facilities Review
Program Development
Feasibility Studies
Zoning & Landmarks
Master Planning
Spatial Analysis
Traffic Flow Analysis
Site Review
Project Cost Studies
Space Allocation


Interior Design
Furniture Design
Product Design


Retail Design
Fixture Design
Rollout Programs
Locations Review
Visual Merchandising
POP Programs


Project Management
Facility Management
Construction Management
MEP/Structural Coordination
Project Purchasing

Graphic Design



Brand Research
Product Strategy
Brand Development
Strategic Consulting


Art Consultation